There’s a new credibility tax on written content, and most people don’t realise they’re paying it. You might be doing the actual thinking (as you should!). You might have a genuinely interesting idea. But if your writing smells like AI, readers will skim it, dismiss it, or outsource their reading of it back to AI. Which is a deeply ironic loop. The problem isn’t using AI to help you write - you should use it as your editor and critique. The problem is when you let AI sand off everything that...

There's a particular kind of mental overhead that doesn't get talked about enough. It's not the urgent stuff, like emails, deadlines, and the actual work. It's the ambient guilt of everything you're not doing. The stack of newsletters you've bookmarked with great intentions. The Friday afternoon nagging feeling that something important happened in your industry last week and you were too busy to notice. Psychologists call this kind of thing attentional residue: the way unfinished tasks keep...

Greetings Reader So you got the email a few weeks ago. Maybe a few months ago. Something along the lines of "Exciting news!" with a screenshot of a chatbot interface and instructions to log in to Copilot, ChatGPT, or whatever your organisation's AI of choice might be. And then… nothing. No training. No guidance. Just you, a search bar that says "Ask Anything!!!" and an expectation of dramatically increased productivity. If that's you, you're not alone. So many companies hand out paid AI...